Luxury Home & Yacht Auction Blog

10 Amenities That Luxury Homebuyers Look For

From wine cellars to home theaters, luxury properties offer some of the most unique and lavish amenities available on the market. But which features are most important to today’s prospective homebuyers? Understanding buyers’ wants and needs is crucial to selling your home quickly and for the most value. Below, we’re discussing the top 10 most coveted luxury home amenities. Let’s take a look! 1. Smart Home Technology For many buyers, smart home technology outranks square footage or sprawling acreage in terms of desirability. In fact, a well-designed and integrated smart home system is an essential requirement for many luxury buyers.

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The Importance of Marketing Your Luxury Real Estate Listing

You have a beautiful luxury home in a great location, and plenty of professionally-shot digital imagery and video for the listing – so, why isn’t your property selling? Often, the answer is simple: Marketing. Digital real estate marketing tactics, along with more traditional ones, both have a place in the luxury home sales process, and skimping when it comes to marketing your home effectively can result in one that sits on the market for years. Digital Marketing is a Non-Negotiable The role of digital marketing is expanding daily – particularly as we’ve just ended 2020, a year that fundamentally changed

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10 Tips for Getting the Most Value for Your High-End Home

If you’re selling a luxury home, you have likely noticed that placing a high-end property on the market can be even more stressful than buying a new one. Targeting the right buyers while effectively highlighting your home’s unique characteristics is crucial for selling high-end homes. To help simplify the listing process, our team of luxury real estate professionals has gathered 10 tips to help you get the most value out of your home: Consider the Luxury Market in Your Area “Pulling the comps” and evaluating comparable sales in your area is usually among the first steps when it comes to

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Five Tips for Finding Buyers for Luxury Homes

Luxury homes tend to stay on the market far longer than their less dramatic counterparts – mostly because getting them in front of the right buyers can be challenging. The luxury real estate world is highly exclusive, populated by buyers with radically different ideas about a home’s quality and must-have features. Additionally, for many sellers, privacy is a significant concern; a highly publicized listing can be undesirable for a variety of reasons. However, finding the right buyer for your luxury home doesn’t have to feel like an endless process. We’ve compiled the following tips to help you connect with the perfect

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What Makes a Home Luxury Real Estate?

Many homes offer luxury features and amenities that give them a high-end feel, but few properties can truly be considered luxury real estate. A luxury home isn’t just determined by price per square foot, a minimum home or lot size, or a list of specific features. In a very real sense, the luxury experience is in the eye of the beholder. However, most people agree that a few benchmarks set a genuine luxury home apart from the rest in today’s market. What Is Luxury Real Estate? In general, luxury homes are among the top five percent of the market’s price

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Five Things You Didn’t Know About Selling Luxury Real Estate

Luxury homes tend to stay on the market longer than traditional properties and require sellers to find highly qualified and motivated buyers. Knowing how to market your luxury estate and having the right professionals by your side can save you considerable time and money throughout the sales process. This often starts with learning more about the luxury real estate market. Read on for five facts to keep in mind as you prepare to list your home! 1. Connections Are Everything When it comes to high-end real estate sales, networking and connections are everything; having a broker or marketing team on

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Luxury Estate vs. High-End Condo: Which Is Right for You?

Whether you’re searching for a high-end property to serve as your main residence or a vacation home, you’re sure to encounter a variety of options. From sprawling rural estates to classy urban condos, there are near-limitless options. However, just because that 20-acre estate or ritzy uptown condominium looks great on paper doesn’t mean either one is the right fit for your lifestyle. As you narrow down your choices, it’s important to determine the type of property that best meets your needs. Consider the factors below to help you find your dream home: Do You Prefer the City or the Country?

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Five Tips for Buying an Oceanfront Home

There’s a lot to be said for owning a home on the water. Who wouldn’t want to wake up to the sights and sounds of a lovely beach each morning? However, buying an oceanfront home can be a high-stakes endeavor. Beachfront properties tend to come with greater risks – along with a substantially bigger price tag, of course. We’ve compiled our top five tips to keep in mind when shopping for your own luxury beach getaway. 1. Work with an Agent Who Specializes in Waterfront Homes When purchasing a beachfront home, you’ll want to work with a broker who has

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How to Make Your Luxury Real Estate Listing Stand Out: Three Proven Strategies

Most homebuyers only spend a few seconds considering each online listing, which doesn’t give sellers much time to make an impression. With more houses on the market right now than ever before, it’s crucial to put in the effort to craft a real estate listing that captures the personality of your property and the imagination of would-be buyers. Here are three ways to make your home’s listing stand out from the rest: 1. Work with Professionals When it comes to selling your luxury home, having a team of professionals on your side can make all the difference. Competition in the

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Should You Use Social Media to Promote Your Luxury Home Listing?

Do you want to get your luxury home in front of the right buyers? Targeting those high-net-worth individuals is key, but it isn’t always easy to reach this affluent audience with your messaging. You might already be aware of the basics for marketing your luxury home; creating a listing, sending out flyers, and having someone available to show the property. But there’s another crucial element in today’s luxury real estate marketing mix to consider: Harnessing the power of social media, and its massive, global reach. Below, we’re discussing the importance of including social media in your real estate digital marketing

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Most Sought-After U.S. Locations for Luxury Vacation Homes

Are you in the market for a vacation property? Luckily, the U.S. is home to a wide variety of luxury vacation destinations. Whether you’re searching for a luxurious ski lodge, an oceanfront mansion, or a historic New England estate, it’s crucial to find a location that you’ll love visiting year after year. Below, we’re discussing a handful of the most sought-after U.S. destinations for luxury homes. Read on, and you just might find your dream locale! 1. Aspen, Colorado Aspen occupies a spellbinding corner of the White River National Forest. At every turn, you’ll catch glimpses – or jaw-dropping panoramas

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The Best Cities for Luxury Real Estate in the United States

To be sure, fine examples of luxury property valued at $1 million and upward can be found in all 50 states of this great nation, from coast to coast. But although there certainly is no shortage of high-priced homes in the U.S., there are a few, uniquely-luxurious locales where the ultra-wealthy tend to congregate. These areas also offer stunning natural beauty, lively entertainment and shopping districts, and excellent business opportunities. Wondering which U.S. cities top our list? Read on to see some of the best luxury real estate locations we’ve identified as solid investments and great places to call home,

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