Luxury real estate listings have the potential for a big commission, but only for agents who know how to market them. Often, luxury listings challenge brokers due to their higher than average price point. Therefore, it’s critical to prove the value of the property while marketing to a pool of potential buyers that may be smaller, given the high price tag. Let’s take a look at five tips that can help your next luxury real estate listing stand out. 1. It’s All About Photos and Videos While photos and videos are important for all real estate listings, they take on a new level of significance with luxury properties.